Logo Design
Crafting logos with impact
Today, users see more logos than ever before, but they remember only a small handful. Their name embodies fantastic logos, tells a unique tale, expresses beliefs loudly, stands for something.
Although most marketers know what they stand for, it is a challenging struggle to realize their values in an icon. And we have known from more than 8 years of creating brands that memorable logos do not happen by mistake.
At Cyberwoodz Technologies, our logo design process is informed by high-quality research and sound strategy. Our team goes hands-on with clients to create a logo that makes a real impression – something your audience can rally behind and rep with pride.
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Explore our catalogue of results achieved, challenges solved, and clients satisfied.
Strategy to storytelling
Your brand must take the time to understand and listen in order to forge a relationship with an audience. The approach brings up huge questions about the company you are, and the brand you want to be down the road for one, five, or ten years.
Impactful brand storytelling can build waves, but success is just chance if it does not have a scientific base that justifies it. That’s why our logo creation process still begins with analysis.
Ready for some success stories?
Explore our catalogue of results achieved, challenges solved, and clients satisfied.
How we make great logos happen
For
brands, designing a new logo is a crystallizing moment. With simple priorities
and a steady hand, we approach the mission. Our process is based on analysis,
iterative by nature, and guided in virtually every market by years of hands-on
work creating brands.
DISCOVERY
Getting your point of view
Our cycle begins at the source, with the client. Frank conversations about the state of a brand are integral to creating a logo that reflects (or positively changes) brand identity. As we progress into study, ideation and logo formation, questions about external and internal brand understanding, branding and goals, and strategic whitespace serve as our compass.
EXPLORATORY
Setting an artistic foundation
The themes we’ve pulled from research allow our team to curate a range of materials for design and logo inspiration. From mood boards to competitor research, this is our chance to see what does (and doesn’t) resonate with brand stakeholders.
WORKSHOPPING
Honing in on a winning design
Customers are never left out of the logo creation process. We take an iterative approach to the approval process, introducing ideas to stakeholders, collecting feedback and modifying before all boxes have been reviewed. From black-and-white ideas, to color mock-ups, to finalization, the input guides the process.
RESEARCH
Laying our foundation
At the heart of our logo creation process is testing and analysis. We provide meaning by detecting patterns, observing rivals, and recognizing promising consumer groups before even our earliest sketches. This provides a strategic framework for directing the rest of the project and reinforces our view of brand identity, vision for clients, consumer opinion, and more.
DESIGN
Crafting the heart of a brand
In a collective process, our planners and strategists work together to act on ideas, motivation and input from the customer. It's at this point where we convert our study body into logo ideas, which is as thrilling to us as it is to you.
IMPLEMENTATION
Ready for the digital landscape
From app icons to push alerts, modern brands rely on their logos to say and do a number of things. When a logo concept has been accepted, our team is ready to define key uses and create innovative assets to suit a variety of digital circumstances, ensuring that visual identity is consistent across the board.